Post Cards Vertical (4″ x 6″)

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Product Code: P-C-V-4-6 Category:

Description

Cardstock Postcards: A Premium Choice for Impactful Messaging

Premium cardstock sets a new standard for postcards, offering the perfect harmony of durability and visual appeal. Its enhanced thickness distinguishes it from standard postcard materials, providing robustness that ensures longevity and impact. This superior cardstock is engineered to resist bending and wear, keeping your postcards in excellent condition as they travel.

With a finely textured surface, the cardstock is optimized for high-quality printing, allowing for vibrant reproduction of colors, sharp text, and detailed graphics—crucial for capturing attention and conveying your message effectively. Choose between matte or glossy finishes to tailor the look to your brand’s aesthetic, enhancing the overall visual impact.

These 4″ x 6″ postcards are ideally sized for versatility, fitting perfectly into professional and personal contexts alike. Ultimately, cardstock postcards excel in both form and function, playing a key role in marketing, invitations, and personal correspondence by effectively showcasing your brand or message.


Product Features:

  • High-quality cardstock, durable with a premium touch

  • Glossy or matte finish options for striking visuals

  • Standard 4″ x 6″ size, perfect for mailing

  • Wear-resistant, suitable for postal travel

  • Custom printing available for unique designs

  • Sharp, clear printing at 1200 x 1200 dpi

  • Double-sided printing for detailed designs

  • Optional UV coating for enhanced durability and color depth


Best Practices:

  • Color Matching: We cannot color match exactly. Please see our [Color Optimization Guide] for tips on achieving great results, including true black and blue colors.

  • File Preparation: For postcards that require die-cut or contour cutting, please refer to our [Die Cut Printing Guide] for design setup instructions. (Not applicable to all products.)

  • Clear Message: Make sure your postcard’s message is concise, clear, and easy to understand at a glance. Use bold headlines, brief text, and impactful visuals to effectively capture attention.

  • Eye-Catching Design: Use vibrant colors, high-quality images, and attractive typography to create a design that stands out. Incorporate branding elements to maintain consistency and reinforce your identity.

  • Targeted Audience: Tailor your postcard’s content and design to resonate with your specific audience by considering their demographics, interests, and preferences.

  • Call to Action: Include a clear and compelling call to action, guiding recipients on what to do next—whether it’s visiting a website, making a purchase, attending an event, or contacting your business. Provide all necessary contact details.

  • Visual Hierarchy: Organize design elements logically with the most important information prominently displayed. Guide the reader’s eye smoothly across the postcard.

  • Readability and Legibility: Use legible fonts and appropriate sizes to ensure clarity. Avoid overcrowding your design with too much text, and provide sufficient white space.

  • Brand Consistency: Keep colors, fonts, and imagery consistent with your brand guidelines to strengthen recognition and create a cohesive visual experience.

  • Regular Maintenance: If postcards are displayed (e.g., in racks or stands), check regularly to ensure they remain clean and undamaged. Replace worn or faded cards promptly to maintain professionalism.

  • Measure and Adjust: Track response rates and customer feedback to evaluate effectiveness. Use these insights to refine future postcard designs and campaigns.