Post Cards Horizontal (4″ x 3″)

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Product Code: P-C-H-4-3 Category:

Description

Cardstock Postcards: A Premium Choice for Impactful Messaging

Premium cardstock sets a new benchmark for postcards, offering the ideal blend of durability and visual appeal. Its enhanced thickness distinguishes it from standard materials, ensuring your message stands out and lasts.

This superior cardstock is designed to resist bending and wear, keeping your postcards in excellent condition throughout handling and delivery. The finely textured surface is optimized for high-resolution printing, allowing for vibrant colors, sharp text, and detailed graphics—essential for capturing attention and communicating effectively.

Choose between matte or glossy finishes to match your brand’s aesthetic and amplify your postcard’s visual impact. These 2″x6″ postcards are perfectly sized for versatility, making them ideal for both professional and personal uses.

In marketing, invitations, or personal correspondence, cardstock postcards excel in both form and function, helping you make a lasting impression.


Product Features

  • Premium-quality cardstock with a professional finish

  • Glossy or matte options for custom visual style

  • Standard 4″x3″ size for convenient mailing (note: size differs from the 2″x6″ description above)

  • Highly wear-resistant for durability during postal travel

  • Custom printing available for unique branding

  • Ultra-sharp print resolution: 1200 x 1200 dpi

  • Double-sided printing for comprehensive designs

  • Optional UV coating for enhanced protection and color depth


Best Practices for Designing & Printing Postcards

⚠️ Important Note: All guidelines below are adapted specifically for postcard design, not posters.

  • Color Reproduction
    We do not offer color matching. For accurate tones—especially rich blacks and blues—refer to our [Color Optimization Guide].

  • Cut Precision
    For shaped or contoured designs, see our [Die Cut Printing Guide]. (Applicable only to die-cut products.)

  • Clear Messaging
    Your postcard should be easy to understand at a glance. Use bold headlines, minimal text, and striking visuals to deliver your message quickly.

  • Eye-Catching Design
    Incorporate vivid colors, high-resolution images, and professional typography. Include brand elements to maintain visual consistency.

  • Proper Distribution
    Distribute postcards in areas with high visibility—through direct mail, point-of-sale displays, or as inserts in product shipments.

  • Targeted Audience
    Customize your message and design to align with your target demographic’s interests, preferences, and expectations.

  • Strong Call to Action (CTA)
    Direct recipients clearly: “Scan to Learn More,” “Claim Your Discount,” or “Visit Our Website.” Include URLs, QR codes, or contact info.

  • Visual Hierarchy
    Structure the layout to guide the viewer’s eye from headline to image to CTA. Use size and spacing to prioritize key elements.

  • Readability
    Use legible fonts at appropriate sizes. Avoid overcrowding. Allow white space to improve visual clarity and reading comfort.

  • Brand Consistency
    Stick to your brand’s colors, fonts, and style to reinforce recognition and trust.

  • Quality Maintenance
    Routinely review your printed materials. Reprint or update designs to avoid distributing outdated or worn-out postcards.

  • Measure & Optimize
    Use trackable URLs, coupon codes, or QR codes to monitor campaign performance. Apply insights to improve future designs.